




Thunderstick Packaging by Ben Harman
“Once it’s bit, the fuse is lit!”
You can’t see it in the photo, but you open the box with a little tear strip that wraps around the middle. It’s made to look like a little fuse, with a “BANG!” at the end.






Kiss by Alexandra Istratova


Fresh fruit juices packing by Yunyeen Yong




Japanese industrial designer Naoto Fukasawa has created a series of creative fruit juice packages that have the look and feel of the fruit they contain.




















By Mehmet Gözetlik, who is an Executive Art Director and Co-Founder of Antrepo, a design collective. He is living in Istanbul. After having graduated Hacettepe University Graphic Design Dpt., he got his MFA degree from Bilgi University. He has been building his career on creating works for a great number of various brands and purposes. Some of the awards he won: Sappi International Print Award, StandOut Website Awards, Website Design Awards etc.

Lucha Libre is one of the most iconic symbols of Mexican popular culture, and has been exported as part of the country’s identity.
I created the concept, brand, and designed the identity and packaging for this premium Mexican craft beer.
The brand’s identity is inspired by the golden era of lucha in the 1950’s, when movie heroes were not Superman or the X Men, but El Santoand his wingmen, fighting creepy monsters on a silver ‘52 Alfa Romeo with surf music in the background.
The variety of styles are named after fictional characters also inspired by the 50’s lucha style; Black King (Imperial Stout), Blond Gomez (Lager) and The Vampire’s Son (Red Ale).



How would the products of the major liquor brands, they filled their place in distinctive bottles in cartons? Times change, what remains of the brand?How would products of great brands of alcoholic spirits look like, if they were packed in beverage cartons instead of their prominent bottles?Times are changing, what remains of the fire?